Task

My task was to redesign the service to improve the user experience, focusing on developing an intuitive Main page and user-friendly flow for the form-filling process. I have redesigned the Keden service and made better UX that led to jawdropping results.

🔝CRAZY Results🤯:

Between June and August, the number of monthly active users (MAU) increased by 55%. Additionally, revenue from customs duties grew by 2712% during the same period.

First button:

First button (Fill out the customs) - I emphasized the button intended for filling out the customs clearance form (Main function of the service) and paying customs duties for international postal shipments (IPS), making it stand out to attract users' attention.

Second button

Second button (Calculator of customs duty fee)&nbsp; - During the research on customs duty payments, it was discovered that frequent payers always calculate the duty in advance to ensure they have the exact amount of money ready for payment. In Kazakhstan, there was no convenient service for calculating customs duties, so people had to do it manually. After analyzing similar services in other countries, such as Belarus and Russia, we decided to create a customs duty calculator. This tool will help users quickly and accurately calculate the duty, improving the overall user experience.

Third button

Third button - The FAQ section is a place where frequently asked questions are compiled along with their answers. It helps users quickly find information, reducing the workload on customer support and improving the overall interaction with the product or service.

Keden is a service for customs declaration of parcels of individuals in a smartphone

My task was to redesign the service to improve the user experience, focusing on developing an intuitive Main page and user-friendly flow for the form-filling process.

I have redesigned the Keden service and made better UX that led to 

First button (Fill out the customs) - I emphasized the button intended for 

  clearance form (Main function of the service) and 

 for international postal shipments (IPS), making it stand out to attract users' attention.

Second button (Calculator of customs duty fee)  - During the research on customs duty payments, it was discovered that 

frequent payers always calculate the duty

 in advance to ensure they have the exact amount of money ready for payment. In Kazakhstan, there was 

no convenient service for calculating customs duties

After analyzing similar services in other countries, such as Belarus and Russia, we decided to create 

. This tool will help users quickly and accurately 

customs duty calculator - second button

 is a place where frequently asked questions are compiled along with their answers. It helps users 

, reducing the workload on customer support and improving the overall interaction with the product or service.

QazPost Keden Service